Mission Statement and Employees August 2, 2006
Posted by Saravanan in Business.trackback
This is in continuous to the earlier post of Mission Statement and India Inc. Earlier it was the quality statements mattered most than the mission statement and taglines. Whether the mission and quality statements really matter for the employee? Whether the mission statement is broken down to every level and clearly communicated to every employee about his role in the mission.
HBW published a article where impact of mission statement on the employee motivation is discussed as part of a larger article on “Why Your Employees Are Losing Motivation“. They state “Stating a mission is a powerful tool. But equally important is the manager’s ability to explain and communicate to subordinates the reason behind the mission. Can the manager of stockroom workers do better than telling her staff that their mission is to keep the room stocked? Can she communicate the importance of the job, the people who are relying on the stockroom being properly maintained, both inside and outside the company? The importance for even goods that might be considered prosaic to be where they need to be when they need to be there? That manager will go a long way toward providing a sense of purpose.“
I wonder how many companies write their statements based on what they want to achive. I had seen many companies writing the statements with word play to look great within the golden frames in their office front office. Whether they will be able to make an impact on the people?


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